TVLand’s another witch series in Lifetime…


HOORAH another season !!!…


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Witches of East End is an upcoming American fantasy drama television series loosely based on a novel of the same name by Melissa de la Cruz. Lifetime announced its intention to film a television pilot of the series in autumn of 2012, with filming taking place in Macon, Georgia and Wilmington, North Carolina.On January 31, 2013, Lifetime confirmed that they were ordering ten episodes with the intention of airing Witches of East End later that same year. The series will star Julia Ormond, Jenna Dewan-Tatum, Rachel Boston and Mädchen Amick. On July 26, 2013, Lifetime announced that the series will premiere on October 6, 2013.

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The series stars Julia Ormond as lead character Joanna Beauchamp, a witch and mother of Freya Beauchamp and Ingrid Beauchamp, who are part of the next generation of witches. Mädchen Amick co-stars as Joanna’s mischievous witch sister Wendy. The series is loosely based on the book’s plot, with one change being that Freya and Ingrid are unaware of their magical powers or heritage. At the onset they are unaware of their witchy powers until their aunt Wendy(Amick) shows up with a warning forcing Joanna to share with her daughters who they are and what great powers they hold, turning the sleepy little town on its head.


The show will feature a 10 episode first season and also features Virginia Madsen as well as Jason George and will premiere  on Sunday, October 6 at 10 p.m. ET.

Book Synopsis:

Joanna Beauchamp has lived off the coast of Long Island for a very long time. She and her daughters Freya and Ingrid are immortal witches, cursed to spend the rest of their days without the use of their substantial powers due to the family’s involvement in the Salem Witch Trials. Johanna has the power to heal and bring the dead back to life. Ingrid can tell the future and weave magical knotwork, while Freya can craft potions and charms. They’ve spent years hiding their true nature from others, something that provides no small amount of frustration due to how much they want to help others. It’s only after Freya becomes engaged to the mysterious Bran Gardiner, and somehow becomes unwillingly infatuated with his brother Killian, that the Beauchamps seem to start breaking their curse, and slowly begin to cast magic once again. However one small spell turns into several as the Beauchamps begin to fall into the routine of using magic. It’s through this everyday usage that they discover that a mysterious presence is at work within the town, making the women barren and unleashing a strange silvery substance into the waters and ruining the local wildlife.


As Bran is continually away on trips to promote a charitable organization that his family runs, Freya is often left alone with Killian. This closeness eventually culminates in her once again sleeping with Killian after he assists her with a busy weekend at the pub she works at. While Freya deals with the guilt from her affair and the feelings that her affair with Killian brings up, Ingrid is conflicted by her own romantic feelings towards local police officer Matt Noble. Despite exhibiting an interest in her, Matt has begun dating a coworker, which irritates Ingrid greatly. The townspeople’s ailments and the mysterious silver substance in the water eventually prompts Johanna to seek her estranged husband in New York, leaving her daughters alone to deal with a growing unrest in the town as a whole. The family is eventually charged with various crimes involving an attack on a local couple as well as the disappearance of a young woman that was interning at the mayor’s office.

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The Beauchamps eventually discover that the chaos stems from an old rivalry between Loki and Balder over Freya, who was then known by the name Freyja. It’s also revealed that the entire family are gods from Norse mythology and that the silvery substance comes from the breaking down of the rifts between worlds. Freya initially believes that Killian is Loki, here to disrupt her relationship with Bran, only to discover that Bran is Loki and that his trips were not for charitable purposes but to encourage the destruction of the gates between the worlds. Freya and Ingrid travel into the rift to stop Loki, managing to barely succeed and return home. Once home, they are told that the Council has noticed their magic and that if they can avoid getting convicted of the crimes against them, they will be free to practice magic once more. The Beauchamps are cleared of all charges, the intern’s disappearance and death being a result of the mayor’s obsession with her and the attack on a local couple being the actions of Bran. Freya and Ingrid have both begun relationships with their partners, with the book ending as Freya’s brother approaching her for assistance in capturing Balder/Killian, who he claims tricked him into being imprisoned for the destruction of the Bifröst, which was done by Balder.

Main cast


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Recurring cast